Right now, the hybrid Japandi trend is rising fast, with its calming combination of Scandinavian functionality and modern Japanese rustic minimalism. Both aesthetics focus on clean lines, effortless style and a mix of soft, natural materials that create a serene living space. Both offer simplicity, organic textures and muted colour palettes. Italtile’s exciting new Helsinki EcoWood range fits beautifully at this intersection, with its authentic remastering of oak wood and its characteristic knots and rich grain.

Each ‘plank’ has the silky finish of carpenter-worked timber. Helsinki EcoWood is another Italtile exclusive, imported from Spain.

Helsinki’s subtle colourways are unmistakeably Nordic, including cool, pale Perla, soft Blanco, honeyed Haya and the warmer, richer Taupe. They will harmonise with any contemporary space, as well as more classic styles.

Italtile is proud to partner with EcoCeramic Ceràmica, tile makers who follow a passionately green path. The deluxe Helsinki EcoWood range joins an ever-growing collection of eco-chic porcelain tiles that carry Italtile’s LiveGreen logo; it is interesting to note that the EcoCeramic factory is Europe’s first photo-voltaic self-consumption plant, which prevents emission of 8.816 tons of CO₂, while all wastewater is recovered for reuse in the production process.